Welcome to my web portfolio. I am a Marketing Communications Professional with over 10 years of strategic marketing experience managing corporate PR, social media, marketing promotions, digital media content, web advertisement, graphics, system projects, demand generation, market research and data analysis.
Knowledgeable with planning and execution of marketing programs that generate positive results. Effective in analyzing leads data and measure success rate based on ROI.
Advertising & Web Design
First-hand knowledge managing promotional budget and working with ad and creative agencies to strategically plan campaigns and online ad placements. Work jointly with management and cross-functional teams to formulate marketing strategy and measuring success based on quantitative result and ROI. Fully conversant with search engine marketing (SEM) and search engine optimization (SEO) including analytic tools.
PR & Integrated Marketing
Experienced with media relations and demand generation including developing press announcements, articles, blog posts, eNewsletters promoting to businesses in various industries. Hands-on knowledge in analyzing and evaluating data and developing successful marketing programs. Working knowledge with all major software tools and social media platforms inlcuding CRM and campaign software.
Project & Event Management
Experienced managing projects from end-to-end across teams worldwide. Excel in working with management and cross-functional teams in joint application design sessions and developing solid project scope. Have been awarded for excellence in project management and on-time delivery.
Successfully planned and executed trade shows and events on all scale levels.
I am known to think outside-the-box and take on new challenges and initiatives. Having a strong background in visual arts, I enjoy the creative process from defining objectives to conceptualizing and developing effective content messaging and delivering great results.